Mass Media Expert Witnesses

Mass media expert witnesses may opine on newspapers, TV, magazines, and related topics. Here Robert Cox, President of the Media Bloggers Association writes:

Despite the recent financial market meltdowns, the winners coming out of the era were those that embraced the new technology, the new economics and freed themselves from the old model — often by setting up business that competed with themselves…. The only way in which traditional reporters can be more efficient than alternatives forms of media available over the internet is (1) breaking their own news stories and (2) providing analysis that only they are qualified to provide. This means more investigative reporting and more hyper-local news and more expert analysis. As Chris Matthews likes to say on this TV Show, “Tell me something I don’t know”.

Newspapers should dispense with reporting that duplicates what is already available on the internet and focus on unique news and information product.

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